Paid-for television content whether through cable, satellite or the internet is preferred over free-to-air services even in markets where free programming is more readily available, according to global research from Motorola Mobility.
Motorola Mobility’s Global 2010 Media Engagement Barometer an independent global study of video-consumption habits among 7,500 consumers in 13 markets by research agency Vanson Bourne shows that while free-to-air
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